Finding SEO keywords for free can seem like a daunting task, but fear not! In this article, I will share some tried and true methods that can help you discover the perfect keywords to boost your website’s visibility and drive more organic traffic. So, whether you’re a seasoned SEO expert or just starting out on your digital marketing journey, keep reading to unlock the secrets of finding SEO keywords without spending a dime.
Use Google AdWords Keyword Planner
Overview of Google AdWords Keyword Planner
Google AdWords Keyword Planner is a powerful tool provided by Google that allows you to find keywords for your SEO strategy. It helps you discover relevant keywords, estimate the search volume for those keywords, and analyze their competitiveness. This tool is essential for any website owner or digital marketer looking to optimize their content for search engines.
How to access Google AdWords Keyword Planner
To access Google AdWords Keyword Planner, you need to have a Google AdWords account. If you don’t have one, you can easily create a new account. Once you have logged in to your AdWords account, you can navigate to the Tools section, where you will find the Keyword Planner option.
Steps to find SEO keywords using Google AdWords Keyword Planner
- Start by entering a keyword or phrase relevant to your business or website in the “Find new keywords” section.
- Select the targeting options that best match your target audience, such as location, language, and search network.
- Click on the “Get Started” button to generate a list of keyword ideas.
- Browse through the list of keywords and pay attention to the average monthly search volume and competition metrics.
- Identify keywords that are relevant to your content and have a moderate search volume with low to medium competition.
- Make a note of these keywords and incorporate them into your content strategy, including in your website’s meta tags, headings, and body content.
- Periodically review and update your keyword list based on changes in search trends and user behavior.
Utilize Google Trends
Introduction to Google Trends
Google Trends is a free tool provided by Google that provides insights into the popularity of search terms over time. It allows you to explore trending topics, compare different keywords, and analyze search interest patterns. By using Google Trends, you can identify keyword trends, seasonal shifts, and emerging topics to inform your SEO strategy.
Method to find SEO keywords using Google Trends
- Start by visiting the Google Trends website.
- Enter a keyword or phrase relevant to your business or website in the search bar.
- Explore the results to see the search interest over time, regional interest, and related queries.
- Analyze the search interest patterns to identify any significant increases or decreases in popularity.
- Compare different keywords or topics to understand their relative search interest.
- Look for seasonal shifts or recurring patterns that can help you optimize your content for specific times of the year.
- Take note of any emerging topics or related queries that you can incorporate into your content strategy.
- Combine the insights from Google Trends with other keyword research tools to build a comprehensive list of SEO keywords.
Explore Ubersuggest
Overview of Ubersuggest
Ubersuggest is a popular keyword research tool developed by Neil Patel. It provides data-driven insights into search volume, keyword difficulty, and related keywords. Ubersuggest offers a user-friendly interface and generates comprehensive keyword suggestions that can boost your SEO efforts.
Steps to find SEO keywords using Ubersuggest
- Visit the Ubersuggest website and enter a keyword or phrase relevant to your business or website.
- Explore the keyword ideas generated by Ubersuggest, along with data on search volume, competition, and keyword difficulty.
- Pay attention to long-tail keywords, as they often have less competition and can be more targeted.
- Analyze the keyword difficulty metric to understand how challenging it will be to rank for a particular keyword.
- Use the filters provided by Ubersuggest to refine your keyword list based on criteria such as search volume and competition.
- Take note of any related keywords suggested by Ubersuggest and consider incorporating them into your content strategy.
- Export your keyword list and organize it based on relevance and search volume.
- Regularly update your keyword list as search trends and user behavior evolve.
Try Answer the Public
Introduction to Answer the Public
Answer the Public is a unique keyword research tool that visualizes search queries in an interactive and intuitive way. It provides insights into the questions people ask about a particular topic, helping you understand search intent and create content that addresses those questions.
Method to find SEO keywords using Answer the Public
- Visit the Answer the Public website and enter a keyword or phrase relevant to your business or website.
- Explore the visualizations generated by Answer the Public, which show the various questions, prepositions, and comparisons people use when searching for information related to your keyword.
- Analyze the questions section to understand the common queries people have about your chosen topic.
- Use these questions to create informative and helpful content that addresses the needs and concerns of your target audience.
- Consider the prepositions and comparisons sections to further refine your content strategy and target specific search queries.
- Combine the insights from Answer the Public with other keyword research tools to build a comprehensive list of SEO keywords.
- Continuously monitor and update your keyword list as user search behavior evolves.
Utilize KeywordTool.io
Overview of KeywordTool.io
KeywordTool.io is a keyword research tool that leverages Google Autocomplete to generate keyword suggestions. It provides a comprehensive list of long-tail keywords that are highly relevant to your main keyword. This tool can help you uncover hidden opportunities and optimize your content for specific user search queries.
Steps to find SEO keywords using KeywordTool.io
- Visit the KeywordTool.io website and enter a keyword or phrase relevant to your business or website.
- Select the desired language and location settings to target specific audiences.
- Explore the list of keyword suggestions generated by KeywordTool.io, along with data on search volume and competition.
- Pay attention to long-tail keywords that are more specific and less competitive.
- Prioritize keywords with a high search volume and low competition for better chances of ranking.
- Use the filters provided by KeywordTool.io to refine your keyword list based on criteria such as search volume and competition.
- Consider adding any relevant keywords to your content strategy, including in your website’s meta tags, headings, and body content.
- Review and update your keyword list periodically to reflect changes in search trends and user behavior.
Explore Soovle
Introduction to Soovle
Soovle is a unique keyword research tool that provides keyword suggestions from multiple search engines and other popular websites. It allows you to get a holistic view of popular search queries across different platforms, helping you uncover potential keyword opportunities for your SEO strategy.
Method to find SEO keywords using Soovle
- Visit the Soovle website and enter a keyword or phrase relevant to your business or website.
- Explore the keyword suggestions generated by Soovle from various search engines and websites, including Google, Bing, YouTube, Amazon, and more.
- Pay attention to the common keywords that appear across different platforms, as they indicate strong search interest.
- Analyze the search volume and competition metrics of the suggested keywords to prioritize the most valuable opportunities.
- Consider incorporating these keywords into your content strategy to optimize your website for different search engines and online platforms.
- Use the insights from Soovle to enhance your keyword list obtained from other research tools, creating a comprehensive and diversified set of SEO keywords.
- Regularly review and update your keyword list to reflect changes in search trends and user behavior.
Use Google Search Console
Overview of Google Search Console
Google Search Console is a free tool provided by Google that allows website owners to monitor and optimize their website’s presence in search results. While primarily focused on technical aspects of SEO, it also provides valuable data on keywords that drive organic traffic to your website. Utilizing Google Search Console can help you identify your website’s top-performing keywords and optimize your content accordingly.
How to find SEO keywords using Google Search Console
- Sign in to Google Search Console and select your website property.
- Navigate to the “Performance” section to access data on your website’s search performance.
- In the “Queries” tab, you will find a list of keywords that users have used to find your website.
- Analyze the impressions, clicks, click-through rate (CTR), and average position metrics for each keyword.
- Identify keywords with a high number of impressions and a low average position, as they indicate potential opportunities for improvement.
- Look for keywords with a high CTR but low average position, as optimizing your content for these keywords may yield positive results.
- Consider creating new content or optimizing existing content to better target these keywords.
- Regularly monitor the performance of your keywords in Google Search Console and make adjustments to your content strategy as necessary.
Utilize Google Autocomplete
Introduction to Google Autocomplete
Google Autocomplete is a feature of the Google search engine that suggests search queries as you type. It provides valuable insights into popular search queries related to a specific keyword or topic. By utilizing Google Autocomplete, you can discover relevant long-tail keywords and understand the search intent of your target audience.
Steps to find SEO keywords using Google Autocomplete
- Begin by opening a new browser tab and visiting the Google search engine.
- Enter a broad keyword or phrase relevant to your business or website in the search bar.
- Take note of the search suggestions that appear as you type, as these are popular search queries related to your keyword.
- Pay attention to long-tail keywords that are more specific and may have less competition.
- Explore different variations of your main keyword to uncover additional keyword suggestions.
- Use these suggested keywords to refine your content strategy and create targeted and relevant content.
- Incorporate the relevant keywords into your website’s meta tags, headings, and body content to improve its visibility in search results.
- Regularly revisit Google Autocomplete to stay updated on evolving search trends and user behavior.
Experiment with Google Related Searches
Overview of Google Related Searches
Google Related Searches is a feature displayed at the bottom of the search results page that provides additional keyword suggestions related to your search query. By exploring these related search terms, you can uncover new keyword opportunities and expand your content strategy.
Method to find SEO keywords using Google Related Searches
- Conduct a search on Google using a keyword or phrase relevant to your business or website.
- Scroll down to the bottom of the search results page to find the “Related searches” section.
- Explore the related search terms provided by Google, as these are often closely related to your initial query.
- Pay attention to long-tail keywords or specific phrases that may present new content ideas or target different aspects of your niche.
- Consider incorporating these related search terms into your content strategy to expand your website’s visibility in search results.
- Use the insights from Google Related Searches to enhance your keyword list obtained from other research tools, ensuring a diverse and comprehensive set of SEO keywords.
- Regularly revisit Google Related Searches to adapt to changing search trends and user behavior.
Explore Quora and Forums
Introduction to Quora and Forums
Quora and online forums are platforms where users ask questions and share information on various topics. These platforms provide valuable insights into popular questions and discussions related to your industry or niche. By exploring Quora and relevant forums, you can identify frequently asked questions and discover potential SEO keywords that align with your target audience’s interests.
How to find SEO keywords using Quora and Forums
- Visit the Quora website and search for topics or questions related to your business or website.
- Explore the questions asked by users and take note of recurring themes or keywords present in those questions.
- Identify questions that align with your website’s content and consider incorporating them into your content strategy.
- Analyze the answers provided by experts on Quora to gain additional insights and perspectives on the questions.
- Visit relevant forums or discussion boards related to your industry or niche.
- Search for threads or topics that discuss the subject matter of your website.
- Pay attention to the keywords and phrases used in these discussions.
- Incorporate these keywords into your content strategy to create targeted and relevant content that addresses the interests and concerns of your target audience.
- Regularly engage with Quora and forums to stay updated on the latest discussions and adapt your content strategy accordingly.
In conclusion, finding SEO keywords for free is achievable with the help of various tools and platforms. By utilizing Google AdWords Keyword Planner, Google Trends, Ubersuggest, Answer the Public, KeywordTool.io, Soovle, Google Search Console, Google Autocomplete, Google Related Searches, Quora, and forums, you can build a comprehensive list of SEO keywords that align with your target audience’s interests and search intent. Remember to regularly monitor and adapt your keyword list based on changes in search trends and user behavior to stay ahead in the competitive world of SEO.